Nominated Literacy Heroes

Individual Nominations

Swati Raje

Recommended By : Ms. Vaishali Bhagwat ( District Literacy Committee Chair Rid 3131)
Name : Swati Raje

Address : 27/12 Sagar Society, Pune-Mumbai Road , Near Jog Centre , Wakadewadi, Pune-411003


Place : Pune

City : Pune

Sex : female

Date of Birth : 14/11/1965

Mobile : 9822401876

Email :

Educational Qualification : B.A. Psychology Bachelor of Communication and Journalism, M.A. Marathi Literature M.Phil Children’s Literature

Work in field of literacy : Swati Raje, writer-journalist, started movement for education through mother tongue in 2008 by founding Bhaashaa Foundation. She has worked towards creating long-term sustainable infrastructure under which literacy will flourish. Work in 6 areas : Reading Promotion:Urban & rural mobile libraries with structured curriculum. Book trolleys in paediatric clinics. Empowering Teachers : School workshops Building Students’ Capacity : Started first regional language Olympiad in India “Marathi Bhaashaa Olympiad” in 2015 - exam to develop interest in mother tongue YakshaPrashna - Inter-school state level quiz, for urban-rural schools Aesthetic Literacy :Programmes & festivals Kathayatra, biggest story festival of India Academic Synergy : Organizing international conferences Content Creation : She has written 5 children’s books in Marathi, published by Bhaashaa Multimedia Resource person for international organisations eg. International Board on Books for Young peoples.

No of Beneficiaries : 25000 +

Social Impact : In the past eight years, Swati Raje’s work spearheading Bhaashaa has had enormous social impact. Today, there are 12 reading centres for underprivileged children across Maharashtra, each centre seeing the involvement of around 150 children every week. These children have access to hand-picked, quality books, and thoroughly enjoy the special language and comprehension activity-based curriculum once a week. Bhaasha has also established 14 rural libraries in remote areas of Maharashtra, and has trained local staff to manage them. Additionally, 16 “Read While You Wait” book corners in hospitals and clinics reach out to many patients-in-waiting and 9 schools across Pune have signed up for special “Bhaashaa language hours”. 6 years of Yansha Prashna have seen the involvement of about 50-65 schools every time from rural and urban Maharashtra, 4 editions of Katha Yatra in Pune have drawn crowds of 6000 people over three days. Around 100 academics from across India and abroad have participated.

Fund Outlay : 20 Lakhs per annum

The challenge of arranging funds is being met : Through donations, sponsorship and individual funds

This Award is going to impact the work in future : Securing an award from an organization like Rotary will be an acclaimed symbol of recognition and widespread acceptance to our efforts. This will especially facilitate fund raising, which will help us to reach even more children and adults who are in need of holistic literacy efforts. Since Bhaashaa’s activities and models are replicable, the availability of funds will help the geographical spread of our literacy efforts greatly, making a difference to the maximum number of children and adults’ lives.

Blood relative a member of 'Rotary Club': No

Whether received any major State/National/International recognitions or award/s earlier : No

Recommendation Letter 1: Click Download if file is PDF

Recommendation Letter 2: Click Download if file is PDF
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